Privacy Policy

At bj222, we take privacy seriously. This Privacy Policy describes in plain and formal terms how bj222 ("we," "our," "us," or the "Company") collects, uses, shares, retains, and protects the personal information of individuals ("you," "your," or "User") who access or use our website at bj-222.asia and any related mobile applications, services, games, or promotional features (collectively, the "Platform"). This Policy is intended to give you a clear and comprehensive understanding of our data practices so that you can make informed decisions about your use of the Platform. By creating an account, logging in, or otherwise using any part of the bj222 Platform, you agree to the collection and use of your information in accordance with this Privacy Policy.

1. Identity of the Data Controller

For the purposes of applicable data protection legislation, bj222 acts as the Data Controller in respect of the personal information you provide when using the Platform. This means that bj222 determines the purposes and means by which your personal data is processed. If you have any questions about how your data is handled, you may contact us at [email protected] or through our 24/7 live chat service available on the Platform. Our data protection queries are handled by our dedicated Privacy and Compliance team.

2. Information We Collect

bj222 collects personal information through a variety of means, including information you provide directly during registration and account management, information collected automatically when you use the Platform, and information received from third-party partners. The categories of personal information we collect include, but are not limited to, the following:

2.1 Information You Provide Directly

• Account Registration Data: Full legal name, date of birth, email address, mobile phone number, and residential address.
• Identity Verification Data: Government-issued identification documents such as a National Identity Card (NID), passport, or driving licence, and supporting documents like utility bills or bank statements for address verification.
• Financial Information: Payment method details, transaction history, wallet addresses (for cryptocurrency payments where applicable), and billing information. Note that bj222 does not store complete payment card numbers on its own servers.
• Communications: Records of correspondence you send us through live chat, email, or our contact form, including any attachments.
• Responsible Gaming Information: Details of any self-exclusion requests, deposit limits, time-out periods, or responsible gaming preferences you set on your account.

2.2 Information Collected Automatically

• Device and Technical Data: IP address, browser type and version, operating system, device identifiers, and screen resolution.
• Usage Data: Pages visited, games played, bets placed, time spent on the Platform, click-stream data, and referring URLs.
• Location Data: Approximate geographic location derived from your IP address, used to comply with regional licensing and legal requirements.
• Cookies and Similar Technologies: Session cookies, persistent cookies, and similar tracking technologies as described in our Cookie Policy below.

2.3 Information from Third Parties

• Payment Processors: Transaction confirmation data from bKash, Nagad, Rocket, and other payment providers to verify deposits and withdrawals.
• Identity Verification Partners: Third-party KYC service providers who assist us in verifying your identity and age during the account registration process.
• Fraud Prevention Services: Risk and fraud detection partners who help us identify and prevent fraudulent activity on the Platform.
• Analytics Providers: Aggregated and anonymised data from analytics platforms that help us understand how users interact with the Platform.

3. Legal Basis for Processing Your Data

bj222 processes your personal data on the basis of one or more of the following legal grounds, depending on the nature of the processing activity:

4. How We Use Your Information

bj222 uses the personal information we collect for the following specific purposes:

• Account Management: To register and maintain your bj222 account, verify your identity and age, and enable you to log in securely.
• Service Delivery: To process your deposits and withdrawals, facilitate your participation in games and sports betting, and provide customer support.
• Legal and Regulatory Compliance: To comply with applicable anti-money laundering (AML) laws, know-your-customer (KYC) requirements, responsible gaming obligations, and any other legal requirements that apply to our operations.
• Security and Fraud Prevention: To detect, investigate, and prevent fraudulent activity, unauthorised account access, collusion, and other prohibited activities on the Platform.
• Communications: To send you transaction confirmations, account notifications, security alerts, and responses to your enquiries. With your consent, we may also send you promotional offers, bonus notifications, and news about bj222.
• Personalisation: To tailor the content and offers you see on the Platform based on your gaming preferences and history, in order to improve your overall experience.
• Platform Improvement: To analyse how users interact with the Platform so that we can identify areas for improvement, fix bugs, and develop new features.
• Responsible Gaming: To monitor your gaming behaviour for signs of problem gambling and to enforce any limits, time-outs, or self-exclusion requests you have made.

5. Cookies and Tracking Technologies

bj222 uses cookies and similar tracking technologies to enhance your experience on the Platform, maintain your session, and gather analytics data. A cookie is a small text file stored on your device by your web browser. We use the following types of cookies:

• Essential Cookies: These are strictly necessary for the Platform to function. They enable core features like login sessions, account authentication, and security features. You cannot opt out of essential cookies without affecting Platform functionality.
• Performance Cookies: These cookies collect anonymised information about how visitors use the Platform, such as which pages are most frequently visited and any error messages encountered. We use this data to improve Platform performance.
• Functional Cookies: These cookies allow the Platform to remember your preferences, such as your preferred language or the last game you played, to provide a more personalised experience.
• Targeting and Analytics Cookies: These cookies help us understand user behaviour in aggregate and may be used to deliver content that is more relevant to your interests. They do not identify you personally.

You can control and manage cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Platform. By continuing to use the bj222 Platform, you consent to our use of cookies as described in this section.

6. Sharing Your Personal Information

bj222 does not sell or rent your personal information to third parties. We may, however, share your information with the following categories of recipients under strictly controlled conditions:

6.1 Service Providers and Processors

We engage trusted third-party service providers to perform functions on our behalf, including payment processing (bKash, Nagad, Rocket, Visa, Mastercard), identity verification, fraud detection, customer support software, and cloud hosting. These providers act as data processors under our instructions and are contractually obligated to maintain the confidentiality and security of your information and to use it only for the specific purposes for which it was shared.

6.2 Game and Software Providers

Certain games on the Platform are provided by third-party game studios such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi. When you play these games, limited technical and transactional data may be shared with the relevant provider to facilitate gameplay, verify bet outcomes, and ensure fair play. These providers do not receive your full personal profile and are bound by strict data protection agreements.

6.3 Legal and Regulatory Authorities

We may be required to disclose your personal information to law enforcement agencies, regulatory bodies, courts, or other governmental authorities where we are legally obligated to do so or where such disclosure is necessary to protect the rights, safety, or property of bj222, our users, or the general public. In such cases, we will disclose only the minimum information required to satisfy the legal obligation.

6.4 Business Transfers

In the event that bj222 undergoes a merger, acquisition, restructuring, or sale of all or a portion of its assets, your personal information may be transferred to the acquiring entity as part of that transaction. We will notify you in advance of any such transfer and explain your rights in relation to it.

7. International Data Transfers

The bj222 Platform serves players across Bangladesh and South Asia, but our servers and some of our service providers may be located in other countries. When your personal information is transferred outside your country of residence, we take appropriate safeguards to ensure that it receives the same level of protection it would in your home country. These safeguards include contractual clauses with data processors, use of providers that maintain internationally recognised data protection standards, and encryption of data in transit.

8. Data Retention

bj222 retains your personal information for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting, and reporting requirements. The specific retention periods we apply are as follows:

• Account and identity data: Retained for the duration of your account and for a minimum of five (5) years following account closure, in compliance with anti-money laundering regulations.
• Transaction records: Retained for a minimum of five (5) years from the date of each transaction.
• Customer support communications: Retained for three (3) years from the date of the last interaction.
• Marketing preferences and consent records: Retained until you withdraw consent or for three (3) years from the last interaction, whichever is sooner.
• Technical and usage logs: Typically retained for twelve (12) months.

When your personal information is no longer required, we will securely delete or anonymise it in accordance with our data retention and destruction procedures.

9. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights with respect to your personal information held by bj222:

• Right of Access: You have the right to request a copy of the personal information we hold about you.
• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right to Erasure: In certain circumstances, you have the right to request that we delete your personal information. Please note that this right may be limited where we are required to retain data for legal or regulatory reasons.
• Right to Restrict Processing: You have the right to request that we restrict the processing of your personal information in certain circumstances, such as while a dispute about its accuracy is resolved.
• Right to Data Portability: Where processing is based on your consent or a contract, you may have the right to receive your personal information in a structured, commonly used, machine-readable format.
• Right to Object: You have the right to object to the processing of your personal information where we rely on legitimate interests as our legal basis, including for direct marketing purposes.
• Right to Withdraw Consent: Where processing is based on your consent, you have the right to withdraw that consent at any time without affecting the lawfulness of processing carried out before the withdrawal.

To exercise any of the above rights, please contact our Privacy team at [email protected] or via live chat. We will respond to your request within a reasonable timeframe and in any event within thirty (30) days. We may need to verify your identity before processing your request.

10. Security Measures

bj222 employs a comprehensive set of technical and organisational security measures designed to protect your personal information against unauthorised access, disclosure, alteration, or destruction. These measures include:

• 256-bit SSL/TLS encryption for all data transmitted between your device and our servers.
• Encrypted storage of sensitive data including passwords (using strong one-way hashing algorithms) and financial information.
• Multi-factor authentication (MFA) options for user accounts to prevent unauthorised access.
• Regular security audits, vulnerability assessments, and penetration testing of our systems.
• Strict access controls ensuring that only authorised personnel with a legitimate business need can access personal data.
• Staff training on data protection principles and security practices.
• Incident response procedures to address any potential data breach promptly and effectively.

While we take every reasonable precaution to protect your data, no method of electronic transmission or storage is completely secure. We therefore encourage you to use a strong, unique password for your bj222 account and to keep your login credentials confidential at all times.

11. Children's Privacy

The bj222 Platform is strictly intended for adults aged 18 and above. We do not knowingly collect, process, or retain personal information from individuals under the age of 18. If we become aware that we have inadvertently collected personal data from a minor, we will take immediate steps to delete that information and close the associated account. If you believe that a minor has registered on the Platform using false information, please notify us immediately at [email protected] so that we can investigate and take appropriate action.

12. Third-Party Links and Services

The bj222 Platform may contain links to third-party websites or integrate third-party services, such as payment gateways and game providers. This Privacy Policy applies solely to the bj222 Platform and does not govern the privacy practices of any third-party websites or services. We encourage you to read the privacy policies of any third-party services you access through or in connection with the Platform, as we are not responsible for their data handling practices.

13. Changes to This Privacy Policy

bj222 reserves the right to update or revise this Privacy Policy at any time to reflect changes in our data practices, legal requirements, or the services we offer. When we make material changes to this Policy, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you by email or via a prominent notice on the Platform. Your continued use of the Platform following the posting of any changes constitutes your acceptance of the revised Privacy Policy. We recommend that you review this page periodically to stay informed of any updates.

14. Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy or the way bj222 handles your personal information, please do not hesitate to get in touch with us using the contact details below:

• Email: [email protected]
• Live Chat: Available 24 hours a day, 7 days a week, directly on the Platform
• Response Time: We aim to acknowledge all enquiries within 24 hours and provide a full response within 30 days

We are committed to working with you to resolve any concerns about your privacy in a fair and transparent manner. If you remain unsatisfied after contacting us, you may also have the right to lodge a complaint with your local data protection authority.

This Privacy Policy was last reviewed and approved by the bj222 Privacy and Compliance team on January 15, 2026. By using the bj222 Platform, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and use of your information as described herein.